Heat Culture jerseys are back


Heat Culture jerseys are back

47 comments
  1. I don’t really hate it. I just hate the “Heat Culture”. A few tweaks and these could be pretty awesome.

  2. Jerseys are mid. The actually video to promote the Jersey tho is fire. Good job to the social media team.

  3. The last few years has honestly been so far away from what has made the Heat actually a good team. Only fitting these jerseys suck as much as we do.

  4. I hate how much they keep pushing the culture. Like, it’s supposed to be just for us anyways, other teams don’t need to get it, and we don’t need to advertise it. It’s like people who always talk about how tough they are. After a bit it starts to seem like maybe your trying to convince yourself that your tough, not me. Miami should be more classy than this.

  5. Heat lifer here, these are awful…I’ll buy one to add to the collection but they are awful.

  6. i like that as soon as the team started plastering “Heat Culture” on our branding, the team started to fall apart.

    “Heat Culture” branding is the late stage capitalism of team development.

  7. Trash.
    Why can’t we give homage to the history of Miami?
    That Miami culture shit is for the birds. Uplift Overtown, or pay homage to Liberty City or Little Havana even.

  8. How did we go from objectively the best City kits to the worst? I’m not talking about those mashup kits. Those were an eyesore, but these are just…ugh.

  9. *FUCK I FORGOT I HAD TO DESIGN A JERSEY*

    “Uhh, yes Mr. Riley, be right there! Just need to run to the bathroom real quick.”

  10. Design team took all the negative feedback of last season as far as branding ‘Culture’ on everything and thought: “Yeah run it back, but red this time.”

  11. They’ve had these designed since last year. We’ll get these in a different color next year too

  12. They could’ve at least just used “Culture” and get creative with the font like adding flames.

    The “Heat” on top just looks so lazy.

  13. So lame pushing the “culture” aspect of the heat.
    Talk about taking something that is cool and making it mainstream and lame

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