Fridge suggesting Utah just stick with name “Utah Hockey Club”
November 25, 2024
Honestly I kinda like it, thoughts?
46 comments
Awful name. They shouldn’t have been allowed to ice a team in the regular season without a club name.
No. The NHL is slipping away to fifth place in the North American sporting market and they are just going to give up with marketing?
i actually voted for Utah HC when polling was open and think it’s a perfectly fine inaugural name.
No way they keep it though.
The idea that they are playing right now without a name, mascot/branding, jersey design etc is an embarrassment to the league and just another reason why the NHL doesn’t understand marketing. To suggest they CONTINUE doing that is just laughable.
Yes let’s just steal the Habs name. It’s in French so it obviously doesn’t count. 🤦
Didn’t the owner already say it’s gonna be Yeti?
Some creative genius named Utah. Keep up the good work on and off the ice.
It’s a better name than Yeti imo but they can do much better. It’s just that the suggested names they threw out before on trial balloons were horrible.
This is the worst idea so it’ll be what they decide.
I like Yeti
I saw the list of nicknames being considered. Honestly, they all suck.
Terrible name. Hopefully they’ll do a poll with better names.
And miss out on all new jersey/merch sales next year!? No chance.
I actually love Utah HC.
Hell, many of the biggest teams in the world are just “location sports club”.
Chelsea FC, Liverpool FC, Manchester City, FC Barcelona, FC Porto, etc.
I guess bettman figures if they just skip on the logo there will be more room for advertisements
I’m not saying they should keep it, and we all know they won’t, but the amount of comments saying things like “this is an embarrassment to the league” is ridiculous! They came along with barely six months notice, it was never going to be permanent for them to go without a name but people seriously underestimate what goes in to planning and launching a brand like that, it’s far better for them to ice for a season with a placeholder and then to do a proper launch a year later.
The embarrassment for the league was allowing the Coyotes to play in a college rink, this is nowhere near an embarrassment!
At this point they gotta. It has a decent ring to it. But this is why a team should always launch with an actual team name instead of a placeholder…
i like it. but i also liked the washington football club far more than the commanders.
That’s a no from me dawg
As a fan of Euro soccer, I’m ok with this obviously as it’s not that weird to me.
But in general it would be better to come up with a name to stay true to US/CA sports cultures.
No, that’s stupid. One of the things that’s always been good about the NHL is how the teams all put a lot of emphasis on their city and their culture. It makes all the teams interesting and unique and creates excellent opportunities for alternate logos and stuff.
This isn’t soccer, “hockey club” isn’t an acceptable name and under any other circumstances other than an owner totally collapsing with his duties turning the team into a shit show without even as much as a place to play hockey club wouldn’t be this teams name.
In the extreme minority, but I liked the Utah Outlaws. Yeah, it sounds a little Arena Football-ish, but it fits with the state (Butch Cassiday gang hiding out in Utah while on the lam). Could’ve used some colors that aren’t used as much in the NHL (brown, offwhite/cream, redish-orange, etc).
Instead, it sounds like they want color synergy with the Jazz, so blue, (purple?), black, and Yeti/Yetis it’ll be.
European football teams all have nicknames, though, unofficially.
The number of cool desert animals in ACTUAL Utah being ignored in favor of a dumb snow gorilla or some other unrelated BS is astounding.
Nah. Pick a name, and then you have the HC thing you can still use at times, like with a third jersey
I hate everything about this name, especially in hockey. Grab a nickname that involves the community for the city to rally around like the knights did for example. Then you have good chants, people dressed up as knights or something theme related. “Hockey Club” is boring as humanly possible. I get that soccer does this, its just not for Hockey or other major NA sports.
Utah Yeti. That’s all.
As a hockey fan in Utah I pray to god we don’t do this. We are already mocked for having the Jazz name and for copying Real Madrid for our soccer team (Real Salt Lake). Pick a team name and have a sick logo and people will buy it. Plain and simple.
No. My vote is with Yeti – would make for great marketing, fits the light blue/black color scheme, and “Utah Yeti” works really well phonetically.
If they stick with Utah HC they need to seriously redo their merch because outside of their home jerseys, their apparel is awful.
I fuck with the hockey club name so hard. As a non fan of the team
Rough riders
Fridge just saw the stories about the huge lineups for jersey sales last week in Salt Lake City. But does he really think that’s because they like the “no-name” name? They got a big supply of official jerseys in, and people want them, partly because they know the name will be changed. Another dumb-ass take from Fridge.
In the effort to make a decision that everyone will be on board with, they make no decision at all. This is a microcosm of the world we live in now.
Yes please
Or the Utah Clubs. The logo being a club that you whack people with.
No? Okay. Never mind.
Utah Swarm. Utah is the beehive state. When bees swarm they are expanding and looking for a new home.
I agree with him!
If so: lol, lmao even
I doubt it though
Remember when he used to tell Jeff how bad ask of his ideas were? I guess it’s his job now to have stupid takes.
I think the Yeti fits perfect, would be a big miss!
100% agree with friedge
I honestly love it now, has definitely grown on me.
46 comments
Awful name. They shouldn’t have been allowed to ice a team in the regular season without a club name.
No. The NHL is slipping away to fifth place in the North American sporting market and they are just going to give up with marketing?
i actually voted for Utah HC when polling was open and think it’s a perfectly fine inaugural name.
No way they keep it though.
The idea that they are playing right now without a name, mascot/branding, jersey design etc is an embarrassment to the league and just another reason why the NHL doesn’t understand marketing. To suggest they CONTINUE doing that is just laughable.
Yes let’s just steal the Habs name. It’s in French so it obviously doesn’t count. 🤦
Didn’t the owner already say it’s gonna be Yeti?
Some creative genius named Utah. Keep up the good work on and off the ice.
It’s a better name than Yeti imo but they can do much better. It’s just that the suggested names they threw out before on trial balloons were horrible.
This is the worst idea so it’ll be what they decide.
I like Yeti
I saw the list of nicknames being considered. Honestly, they all suck.
Terrible name. Hopefully they’ll do a poll with better names.
And miss out on all new jersey/merch sales next year!? No chance.
I actually love Utah HC.
Hell, many of the biggest teams in the world are just “location sports club”.
Chelsea FC, Liverpool FC, Manchester City, FC Barcelona, FC Porto, etc.
I guess bettman figures if they just skip on the logo there will be more room for advertisements
I’m not saying they should keep it, and we all know they won’t, but the amount of comments saying things like “this is an embarrassment to the league” is ridiculous! They came along with barely six months notice, it was never going to be permanent for them to go without a name but people seriously underestimate what goes in to planning and launching a brand like that, it’s far better for them to ice for a season with a placeholder and then to do a proper launch a year later.
The embarrassment for the league was allowing the Coyotes to play in a college rink, this is nowhere near an embarrassment!
At this point they gotta. It has a decent ring to it. But this is why a team should always launch with an actual team name instead of a placeholder…
i like it. but i also liked the washington football club far more than the commanders.
That’s a no from me dawg
As a fan of Euro soccer, I’m ok with this obviously as it’s not that weird to me.
But in general it would be better to come up with a name to stay true to US/CA sports cultures.
No, that’s stupid. One of the things that’s always been good about the NHL is how the teams all put a lot of emphasis on their city and their culture. It makes all the teams interesting and unique and creates excellent opportunities for alternate logos and stuff.
This isn’t soccer, “hockey club” isn’t an acceptable name and under any other circumstances other than an owner totally collapsing with his duties turning the team into a shit show without even as much as a place to play hockey club wouldn’t be this teams name.
In the extreme minority, but I liked the Utah Outlaws. Yeah, it sounds a little Arena Football-ish, but it fits with the state (Butch Cassiday gang hiding out in Utah while on the lam). Could’ve used some colors that aren’t used as much in the NHL (brown, offwhite/cream, redish-orange, etc).
Instead, it sounds like they want color synergy with the Jazz, so blue, (purple?), black, and Yeti/Yetis it’ll be.
European football teams all have nicknames, though, unofficially.
The number of cool desert animals in ACTUAL Utah being ignored in favor of a dumb snow gorilla or some other unrelated BS is astounding.
Nah. Pick a name, and then you have the HC thing you can still use at times, like with a third jersey
I hate everything about this name, especially in hockey. Grab a nickname that involves the community for the city to rally around like the knights did for example. Then you have good chants, people dressed up as knights or something theme related. “Hockey Club” is boring as humanly possible. I get that soccer does this, its just not for Hockey or other major NA sports.
Utah Yeti. That’s all.
As a hockey fan in Utah I pray to god we don’t do this. We are already mocked for having the Jazz name and for copying Real Madrid for our soccer team (Real Salt Lake). Pick a team name and have a sick logo and people will buy it. Plain and simple.
No. My vote is with Yeti – would make for great marketing, fits the light blue/black color scheme, and “Utah Yeti” works really well phonetically.
If they stick with Utah HC they need to seriously redo their merch because outside of their home jerseys, their apparel is awful.
I fuck with the hockey club name so hard. As a non fan of the team
Rough riders
Fridge just saw the stories about the huge lineups for jersey sales last week in Salt Lake City. But does he really think that’s because they like the “no-name” name? They got a big supply of official jerseys in, and people want them, partly because they know the name will be changed. Another dumb-ass take from Fridge.
In the effort to make a decision that everyone will be on board with, they make no decision at all. This is a microcosm of the world we live in now.
Yes please
Or the Utah Clubs. The logo being a club that you whack people with.
No? Okay. Never mind.
Utah Swarm. Utah is the beehive state. When bees swarm they are expanding and looking for a new home.
I agree with him!
If so: lol, lmao even
I doubt it though
Remember when he used to tell Jeff how bad ask of his ideas were? I guess it’s his job now to have stupid takes.
I think the Yeti fits perfect, would be a big miss!
100% agree with friedge
I honestly love it now, has definitely grown on me.
Utah Hoodoos
Utah Blueberry Bulldogs, make it happen
Utah Orangutans
don’t like it. it’s hockey, not soccer