I love this. I love the fact we fucked up the acronym. It’s awesome and it caught on instantly and there’s a story behind it. It’s 1000% unique.
I never cared for “Houston….Texans…..(x3)” or “We are Texans.” They are boring. “Swarm” felt forced and I have no idea how it connects to our brand.
“SWERM” on the other hand…..well that’s a fucking banger.
I wish the Texans would actually adopt this. I will buy a SWERM shirt, I will never buy a “swarm” shirt.
Just saying, Cal, just saying…
What’s the census data here? Anyone else inhabiting swermville?
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it’s already played out
![gif](giphy|zmH1kHONA8az6qz5E7)
This is Bulls On Parade all over again.
If it was some other team it would be hilarious. Now it’s hilarious and embarrassing. But mostly hilarious.
i know what swarm is – what is swerm? 🤔
How did swerm come about?
Swerm
I actually liked We Are Texans
I fucking love it! Texans swarm was cool, but didn’t feel our own. We’re not bugs or anything, we’re Texans. Swerm just hits different 🤘
Can I not like either? Lol